Our Favorite Geometric Backgrounds

geometric backgrounds
Geometric backgrounds can add interest in any design concept. Today we gathered our top favorite geometric backgrounds you can use for designing anything.

How We Chose Our Ratings

As with most artistic endeavors, website design can be highly subjective, so it was difficult to arrive at an objective score for each site we evaluated. Our goal was to think about how well the shapes, colors, and patterns were used to achieve the goals of the site itself. To that end, we took into account three factors to rank the designs we reviewed.

  1. How well does the design support the overall theme and message of the site? The design should add something interesting without interfering with communication.
  2. Does the design use geometric patterns in a new and interesting way? The shapes should add depth and texture to the page.
  3. Does the site use color well in conjunction with the geometric shapes? The pairing of the two should suit the style of the site and enhance the delivery of the message.

Top 10 Best Geometric Backgrounds

In a field where many designers are still using flat, single color backgrounds, you can make your web design projects stand out from the crowd when you introduce patterns, multiple colors, and dimensions. Here are 10 websites doing an outstanding job of using geometric backgrounds to enhance the delivery of their message. Draw some inspiration from them to come up with something that breathes new life into your projects.

google ventures year in review

This site uses small circles that gradually populate the screen when you first arrive at the homepage. Within a few seconds, they start to move in a swirling pattern across a white background, adding motion without distracting the visitor from the text.

This is a simple but elegant concept that hits the target with all three of our evaluation criteria. The circles and swirling patterns they form telegraph motion and forward progress, a key theme for a year-end review. The combination of the shapes and the animation are unique and give it a depth and texture that you would not get from the blank white screen. The color scheme is well-chosen too, with the darker shade of the letters serving as a nice contrast to the white background and blue circles. This site also demonstrates the impact you can have by using white space effectively in conjunction with colorful geometric shapes.

sourisseaux partners

Interactive and animated, this background uses a pattern of tiny diamond shapes that move as your mouse travels over then. A deviation from a background that is constantly in motion, this is a fun way to engage visitors without interfering with the flow of information. Since this is a firm of corporate psychologists, the design speaks to the visitor who makes things happen within their company. The use of a background that only moves when the visitor interacts with it is unique among the sites we reviewed, and the contrast of the bright red shapes against a darker background meshes well with the professional, corporate nature of the business.

letter inc

Though a message on the homepage indicates that the company is no longer in business, the site still stands as one of the more intriguing that we reviewed. Done in all black and white, it uses simple lines in geometric patterns and shapes, along with a touch of animation. As you scroll down, the designs get less busy, and the shapes get larger, but the black and white theme continues.

This company was a web design team, and the look of the site brings to mind a blueprint of something under construction. The idea of building something together is a metaphor for the relationship between the client and the company. The geometric patterns combined with just enough animation was intriguing; also, the evolution of the shapes was not repeated in any of the other sites we reviewed. In this case, the colors are limited to black and white, which is the best choice to mesh the theme of constructing and creating.

printmor

The background of this printing company’s website uses a geometric pattern and color palette that reminds the visitor of graph paper. It’s an excellent tie in to what the business does, but it also serves as a neutral but appealing frame for the slideshow that features the company’s services.

The use of shape and color was one of the best matches between the design theme and the company’s mission that we reviewed. What better match for a printing company than paper? The pattern takes a supporting role in the background, subtly reminding the visitor that Printmor can help with all things in the realm of printed materials.

highstudios

This site is a colorful example of how to combine geometric shapes with photography. Brilliant lines swoop over the images, bringing them to life in a new way. The key here is that the shapes, colors, and images all work together to communicate a theme of action, motion, and purpose, all things that potential clients are looking for in a place to get exercise.

The combination of colorful geometry with photos is a new trend that is appearing in many new sites. Another example can be found at Newcastle Now. These sites are very well done because the colors and shapes are chosen well and fit the theme. The random placement of a figure without a coordinating hue would look sloppy and haphazard.

gs3internet

Visitors to this site are greeted by squares arranged in a brilliant color gradient. The pattern almost appears pixelated, reminiscent of an old school video game, but it’s an ingenious way to infuse some energy into something that could otherwise be a dry subject.

GS3 is a mobile marketing company, so this use of unexpected color and shapes says to potential clients that this organization is creative and innovative. The design adds depth as well as dimension. The use of the shapes without the brilliant palette of shades would not be nearly as effective, so the combination of the two is genius.

echo

Don’t be afraid to forego the color and stick with basic black and white. The Echo homepage features narrow black lines on a white background that form a chevron pattern with the company name embedded in the center. The logo seems to almost emerge from the lines as you watch. The designer incorporates a touch of interactivity, too. If you click the switch in the top right corner, the pattern reverses to white lines on a black background. The only downside to the design is that, while it is intriguing, it’s a little uncomfortable on the eyes after a few seconds.

Echo is a PR firm, so they want to send a message that they can make your company stand out. The black and white pattern speaks of that contrast and the ability to think independently. The use of lines and circles is unique among the sites we reviewed. When combined with the simple animation, they create an almost three-dimensional experience. Color is used very effectively, even if it is just black and white. The ability to flip the page to a different color experience is a clever touch.

borheh

Another from the keep-it-simple school of thought, this page features a simple black and white stripe pattern with a twist. Two circles of the same pattern, one inside the other, rotate at the center. If you look closely, you can find the point where all the stripes align, and the pattern morphs into one just for a split second. It’s fascinating but a little uncomfortable on the eyes if you watch too long.

Borheh is a creative design studio, so the homepage is the ideal way to display something new and inventive. We didn’t find this same use of the circles and stripes on any of the other sites we reviewed. The contrasting colors of the shapes paired with the animation create dimension and enhance the company’s message of crossing boundaries through collaboration. Even once you scroll away from the homepage, the black and white patterns continue to show up on the other pages of the site like little Easter eggs, which helps to maintain the consistency of the message.

kellianderson

This site is an example of how geometric patterns can be combined with other design elements. The background features just two shapes in two shades of gray. It serves as the ideal frame for the slideshow that scrolls by as you watch, giving the eye someplace to land but not distracting attention from the primary content. The colors used in the background are neutral, but that’s the right approach to a site like this. Bold shades would distract the viewer from the slides, which is where he or she will find the information they’re looking to find.

acorns

Acorn’s site keeps the background simple with one figure, a triangle. It’s used in varying sizes and orientations against varying shades of blue. It’s subtle and may be difficult to see on some monitors, but this is a great example of how you don’t have to use many shapes to create an intriguing design. This is a micro-investing company, so the use of the triangles against a gentle, blue gradient telegraphs calm in what can be a volatile business. While not necessarily unique, these shapes and colors are effective in matching the message of the site without interfering with the communication.

Buyer's Guide

Whether you’re building a new site or revamping one that has been around for a while, consider incorporating some geometric elements into your background. You’ll find tons of choices, some available for free and some you have to purchase a license for. Here are several tips to help you think through your options.

  1. Consider pairing a geometric shape with another design element, like a picture or an image of a painting.
  2. If the site is for a business, look for geometric shapes that are similar to the shape of the client’s logo. This helps build or maintain brand loyalty through consistent presentation.
  3. Symmetry is sometimes overrated. Don’t be afraid to create asymmetrical designs with different shapes or varying sizes of the same shape.
  4. Keep in mind that each form has a message of its own. For example, squares and rectangles are perceived as stable and reliable, so they’re a good choice if the site needs to inspire confidence and steadfastness. Circles communicate an ongoing nature and a continuing presence. They’re often associated with gentle ideas like motherhood, harmony, and peace; therefore, if your audience is searching for those feelings, use circles generously. Triangles depict action, forward motion, and aggression, so use them for projects that need to show speed and task completion. The bottom line is that you want to choose shapes consistent with the message you are looking to deliver.
  5. Simple, minimalist designs can be just as powerful as bright, audacious ones. However, they can be more difficult to pull off. You have to work harder to make a basic black and white design interesting and relevant. When you can pull it off, though, the result can be powerful and stunning, as evidenced by the many black and white designs on our favorites list.

Web design, like any other art form, is evolving. The days of flat, single color backgrounds for your website are fading. So much more is possible now, especially when you combine geometric patterns with color options, animation, photography, and more. As always, start with the message you’re trying to communicate and work from there, selecting the shapes, colors, and other design elements that fit best. Look around you for ideas. A light fixture, a dish in your kitchen, the shape of a road sign, or the frame around a favorite photo can all inspire a new and innovative thought. You can also draw inspiration from this favorites list of sites. These designers have mastered the art of using geometric backgrounds to get their message across to their visitors.