The design of a creative agency’s website will be judged more acutely than those of other businesses for obvious reasons and it is therefore imperative that the design makes an impact within a few seconds and it user friendly. The type of impact required will vary between agencies but as a website is effectively a showcase of how good a creative agency is, it is imperative a significant amount of time and effort is devoted to making it is as good as possible. Although you would think creative agencies would all have their own unique styles and website layouts, there are increasing number of agencies using old worpdress themes or HTML templates that have been downloaded over a thousand times (you can see the best new wordpress themes for creative agencies here).
Fortunately, there are many unique and creative designs that are pushing the boundaries of responsive HTML5, CSS3 and jquery functionality and their creativity and technical skills are showcased in the examples below. These unique designs have been selected for their aesthetics, responsive layouts, use of imagery and user experience and hopefully you will find some inspiration from them.
Elegant Seagulls, a creative design agency located in Michigan, has used some brilliant CCS3 animations, large images, great typography and white space to produce their stunning website. Their portfolio pages also deserves a mention due to its tiled image placeholders which work really well in giving a quick feel for their previous work.
Pixies Agency in France makes good use of parralax scrolling, typography an colour to create their website. Their is good use of white space and the limited variation in colour and black and white background photos give it a contemporary feel.
Appstronauts are digital studio based in Florida. They have used a nice flat layout for their website, a simple gallery portfolio with circular thumbnails and a very minimal services pages. The imagery, colour and minimal styling makes all compliment each other and the creative talents are effectively highlighted.
Bad Assembly, a digital advertising agency based in LA, have used large imagery and a slick collapsable vertical side menu to make their website stand out. The parallax scrolling homepage is coded very well so each section fills the whole screen which makes a nice change from so many parallax scrolling sites that are quite frustrating to scroll through. They have also made smart use of a horizontal slider in each main section to allow them to display loads of content on one page. The aesthetics and navigation are very slick.
Big Bite Creative
Big Bite Creative effectively showcase their creative portfolio on their home page as well as on separate project details pages. The full width images on the individual project pages look great and the minimal look ensures that the users eye is not drawn away from the text and quality imagery.
Made By Block
Made by block is a a team of just two designers who have used just 3 colours throughout their whole site. The website is just as single page site with some cool illustrations and animation effects which make it stand out from many others.
TeamGeek are a South African team of digital creatives whose website has used great illustrations, intuitive navigation large typography.
We Are Spry
We Are Spry have used used video which auto starts on their homepage to create a great effect. Their case studies pages is also very well layout and continues with the video in the background.
Envy labs, a web development team based in Florida, redesigned their website after many discussions and revisions. “As many in the industry can relate, we’re our own worst client,” said front-end developer Nick Walsh. “After many unfinished concepts, and a week long sprint of final production, the site now conveys Envy Labs’ culture and values.”
The typography, advanced CSS effects and illustrations (by Justin Mezzell) really do set this site apart from many of their competitors. The team also used MVCSS, a Sass-based MVC CSS architecture to develop the site.
Momentum describe themselves as a ‘small but perfectly formed web design studio’ which kind of sums up their web design too. The site is not as complex as many of the others on this list and it does not have the same ‘wow’ factor, but it is in its simplicity that its appeal lies. It just feel like a fresh and clean design that is very easy to navigate around.
Create Digital Media
Create Digital Media use bold colours and rich illustrations throughout their site to great effect. There are some fantastic CSS3 animations and the typography and slight indent effects of the text look great.
Pinch/Zoom is a mobile design agency that has developed an awesome site where content is accessed via a horizontal scrolling effect using CSS columns. For those who don’t want to scroll through each section they have also added a collapsable vertical menu on the left hand side. This gives it a much better user experience and the overall site is proves horizontal navigation can work when UX is focused on.
Janne - Graphic Designer
Although technically, Janne is a freelancer and not a design agency, her website has been added to this list as all the main elements of a design agency website are on it (plus I liked the dog). It is another site using a single long page design for the home page but the inner pages are also worth a look as they are done really well.